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Trade on valuations based on the aggregated annual payments of subscribers, even when they pay monthly. And the fact that this financially illiterate reviewer understood their product’s USP is a testament to Pipe’s landing page! The copy cleverly anticipates potential client questions, effectively reframing FAQs as product features. Use cases are offered in the banner menu, which remains.
Accessible throughout browsing. 18. Hilma’s Gas & Bloat Relief Hilma's Gas and Bloat Relief A product that could lend itself to humor is quickly removed of its sting with Hilma’s headline “Gas is Natural. The Solution Should be Too.” Above phone number list that on the page, Hilma opt for a concise combination of product image and summary. This gives visitors, who don’t want to think too hard about it, all the basic information.
They need to make a purchase. The color scheme is soothing and classy violet contrasts with leafy green, emphasizing the product’s natural ingredients. Hilma further reinforce their brand values with sections on their environmental and organic credentials, accompanied by interactive pop-ups which extol the virtues of fennel, caraway, and anise for example. There’s a strikingly orange box-out which lists artificial or non-beneficial additives.
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